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As the public becomes more engaged in media and more personally invested in the companies they interact with, forming and perfecting messages to the public becomes a critical need for organizations.
Why should I Study a Communication MBA in Barcelona?
By studying an MBA in Communication, you will learn about marketing, management, finance, and accounting, as well as gain a specialization in strategic communication.
Though Barcelona is a Catalan city, Spanish is an official dual language of the region. You can dust off your Spanish, learn some Catalan, or use your English to get around the city while using English in your studies. Barcelona has a strong economy and your program will have access to insight from skilled professionals. Barcelona is revered for its art, culture and rhythm of life, so it is sure to make your MBA experience a challenging and fun one.
What will my MBA Communication Studies Curriculum Be?
While studying your MBA in Communication, you will gain a comprehensive understanding of how to develop and maintain communication strategies to match organizational goals. The majority of MBA programs in Communication begin with lessons on the ethics and laws of PR and how to create and keep trusted relationships. You will develop your writing skills from brainstorming, researching, planning, structuring, and wording PR messages which coalesce internal goals of the company with external communication. These skills will be synthesized with general business administration elements such as accounting, finance, marketing, and general management.
Why study my Communication MBA in Barcelona?
Barcelona is an inspiring city with streets winding you past medieval Gothic towers, Art Nouveau sculptures, and the latest in Avante Garde architecture. Barcelona prides itself on being at the cutting edge of art and architecture and your walk to your MBA classes may well lead you past one of the nine world heritage sites in the city. Visit Antoni Gaudi's Sagrada Familia which has been under construction since 1882 and the vibrant Park Güell situated in an exquisite nature reserve within the city.
Energetic Economy
Despite widespread unemployment in Spain, Barcelona has weathered the economic downturn and boasts Spain's highest GDP and rate of employment. Its leading industries are chemical, pharmaceutical, textiles, automotive, electronic, logistics, publishing, telecommunications and IT services. Tourism is a strong industry in Barcelona as well and the city ranks among the top tourist spots in the world. A number of local and foreign flagship companies have become highly successful such as MapFire Group, Repsol YPF, Banco Santander, ACS, Telefonica, Gas Natural Fenosa and many more.
Exquisite Night Life and Food
When you're not attending courses for your MBA, you can enjoy one of the top nightlife cities in the world. Begin at a tapas bar and get your fill of delicious meats, olives, and wine. Then venture to a club with classmates or new-found friends from Barcelona. You may be kept out later than planned as many of Barcelona's clubs stay open well past daybreak. Each barrio (neighborhood) has a different vibe so you can hop a bus or taxi to the nightlife neighborhood that suits you.